Theory Fall 2019



Some call it our coziest textile, we call it our vegan cashmere - and all we know is that, right now, we could all use a little more cozy...

Dyed, pre-washed, + tumbled dry in LA, our incomparable bamboo Theory collection is softened to blanket-y, cashmere-like perfection. With a softness that begs to be wrapped around you, Theory’s subtle texture and incredible support brings a casual versatility that is ideal for newborns and toddlers alike. In a word, Theory is irresistible.

We're bringing you 7 Theory colorways for Fall. Theory classics, Birch and Obsidian, are joined by two old school colorways, Monterey and Dove (which we have never pre-washed or made into Scouts + Onbuhimo) PLUS three fun new colorways that are so fresh they don't even have names yet! THAT'S the fun part...



1. View our fall Theory Lookbook below, and then be sure to enter to win a $250 Sakura Bloom gift card just by suggesting some color names for our three new Theory colors on the form at the bottom (you might need to zoom out and scroll over to the right to see the form. Google is so fun. Ha!)

2. Theory drops in the shop Tuesday, 10am pacific time. Shop Theory.

3. We've got some extra fun going on over in our community group, Unthreaded. If you haven't joined yet now would be a great time! Join Unthreaded here.